After news that popular skincare brand Deciem would be temporarily closing all its stores, it has been announced that Brandon Truaxe, the chief executive of Deciem was removed from his post on Friday. This was brought to action in court by Estee Lauder Companies Inc., which holds a one-third stake in the company. Truaxe is…
Category: makeup
The BOSS Behind Kylie Cosmetics
$900 million cosmetics QUEEN Reality television star, Kylie Kristen Jenner built an empire out of lip kits and a massively loyal following. Her journey began three years ago when she launched her first lip kit that sold out in under a minute. Since then, she has been on the cover of Vogue, made Forbes list…
Toronto Skincare Company Deciem to Close All Stores
Toronto-based beauty brand Deciem, known for the popular brand The Ordinary, revolutionized the skincare game by selling affordable, high quality products. Brandon Truaxe, the founder of Deciem announced on the company’s official Instagram page that he will be closing the company until further notice due to “major criminal activity”. If you’ve been following the company, you’d…
Our top 5 beauty launches of 2017 (so far)
This post is for all you beauty buffs out there. 2017 has been a whirlwind of beauty releases, new beauty brands, and incredible new beauty products. With the holiday season coming up, we can only imagine that there will be a ton more, (get your Sephora cards ready)!! That being said, here are our top…
A Beauty Expert Gives Us Her Secret to Conquering False Lashes
We sat down with Linda Dai from BLK Lash, who offers Ultra Luxe 3D Mink Lashes that are cruelty-free, can be worn 25+ times, and feature a comfortable cotton band, to give us her advice on how to rock false lashes like a beauty pro. Interested in buying some? Enter the promo code “CAISAFS” at…
Our Favourite Makeup Looks With BLK Lash
Lashes can be a makeup lovers best friend, and can be versatile enough to go from natural to glam with different styles. They are the perfect edition if you are looking for an extra “pop” to your makeup look, or even if you just want to experiment with different kinds of eye looks. To commemorate the…
Creative Spotlight: Ashlyn Mark & Melissa Wong, ESPIAL Makeup Artists
Photoshoots have been underway here at CAISA Fashion Show! On the CFS blog today, we’ll be highlighting two of our amazing student makeup artists, Ashlyn and Melissa: When did you start learning about makeup, and why did you decide to pursue doing makeup artistry? Ashlyn: Ever since I was little, I’ve always had a knack for…
Ultimate Holiday Makeup Guide
This Holiday season is all about bold colours, sparkles, and looking your best. We’ve already given you a comprehensive Holiday Dress Guide, but what about makeup? Makeup is all about expressing yourself and having fun, and there’s no better way to do it than with these items below. We’ve covered quality, wearability, festivity, and affordability. Face…
Our Favourite Beauty Bloggers
Earlier in the blog, the PR team highlighted some of our favourite fashion and lifestyle Instagram accounts. In addition to that, there are a number of beauty gurus we all know and love, so we thought we would share them with you! Asides from just epic makeup artistry, skincare routines, lifestyle and fashion tips, these…
Spotlight: Sustainable Practices in the Industry and Why They’re Important
With rising pressures on our environment and the ever growing sustainable industry market, it is no surprise that numerous companies, (both big and small), are moving towards conscious practices (whether it be veganism, being eco-friendly, using recycled fabric, being cruelty free, etc.). Why are sustainable practices and the movement so important? Personally, I think this…
Becca Cosmetics Acquired for $200 Million
Becca Cosmetics has blown up over the last few years, particularly on social media platforms YouTube and Instagram. Their success is due because of their incredible complexion and luminosity products (foundations, highlighters, contour powders etc.), their prominence amongst YouTube and Instagram beauty guru’s and their collaboration with the queen of highlighting Jaclyn Hill. Estee Lauder…
CAISA Fashion Show 